Known for transforming lavender fields, wheat fields, beaches, Versailles, and even salt flats into unforgettable runways, Jacquemus returned to nature for Men’s Spring/Summer 2027. This season, the designer set sail for Île-Rousse in Corsica, where models emerged from the historic white Phare de la Pietra lighthouse before winding down the serpentine mountain road toward guests seated beneath crisp white umbrellas.
Below, azure waters framed a white boat towing sailboats that spelled out “JACQUEMUS” in bold black letters. Once again, the landscape became as much a part of the collection as the clothes themselves.
A Return to the Mediterranean
Courtesy of Jacquemus.
Courtesy of Jacquemus.
The collection marks a return to the heart of the brand. Long before “Euro Summer” became a social media obsession, Simon Porte Jacquemus built his universe around the romance of the French seaside. “Le Bonheur” (“Happiness”) looks beyond city life toward long days spent outdoors, where the sea breeze lingers, the midday sun grows warm, and evenings cool into soft coastal air.
Corsica also carries personal meaning. It was a childhood destination for both the designer and his late mother, making the collection feel deeply autobiographical. Here, happiness isn’t performative—it’s found in light, landscape, and the simple rituals of summer.
The Mediterranean itself becomes an Impressionist canvas where color, movement, and emotion blur into something quietly nostalgic.
“Le Bonheur,” Reimagined
The show notes describe the collection as “an expression of freshness, movement and bright colors; of direct attraction and elemental ease.”
Signature Jacquemus proportions return with renewed clarity, balancing restraint with playful sensuality. Organza tailoring appears nearly weightless, from sheer jackets and shorts to floor-length robe coats. Trousers skim the body before flowing into softer volumes, while paneled skirts reveal turquoise culottes extending to the ankle. Tone-on-tone stripes quietly reinforce the collection’s ease.
Elsewhere, sporty silhouettes are elevated through craftsmanship. The classic tank top is reimagined in paper-thin leather and bonded crepe, while organza is manipulated using the Japanese shibori technique. Faint color-block swimsuits subtly peek through translucent layers, softened beneath white fabrics.
Courtesy of Jacquemus.
Courtesy of Jacquemus.
Skirts become some of “Le Bonheur”’s strongest pieces. Tiered taffeta creates sculptural volume that feels dramatic without overpowering the body, while a select look blooms with delicate red ostrich feathers. From sheer organza to exaggerated paneling and fluid movement, they capture the playful sensuality that has become synonymous with Jacquemus.
“I imagined this collection like the summer itself,” says the designer. “The sun, the colours, the beauty of simple things, the feeling of lightness. For me, this is happiness… le bonheur.”
The result is sculptural dressing that never feels overly constructed.
Menswear Finds New Ease
Courtesy of Jacquemus.
Courtesy of Jacquemus.
Menswear continues the same conversation through lighter construction and relaxed tailoring.
Technical taffeta suits paired with tucked jackets and belted trousers, while cropped coats button just above the waistline, subtly revealing the stomach. Geometry meets organic textures throughout racerback knits and fluid tops.
Nature continues to influence fabrication. Orange leather trousers mimic the textured surface of citrus peel through trompe-l’œil treatments, while seaweed-inspired detailing appears across silk organza dresses and bias-cut silhouettes.
The palette grows increasingly painterly, echoing the Impressionist mood introduced by the setting. Soft yellows, aquamarines, muted greens, and warm oranges appear throughout wool trenches, melange shirting, crepe tube dresses, and contrasting trouser hems.
Accessories Made for the Riviera
Courtesy of Jacquemus.
Courtesy of Jacquemus.
Accessories continue the effortless holiday mood.
Crisscross sandals are paired with vibrant socks, while the lightweight Les Ballerines Pietra can fold neatly in half for travel. Shades of brown, aquamarine, white, pink, and butter yellow punctuate the collection with moments of brightness.
The Valérie top-handle bag returns in fresh embroidery, prints, and seasonal colors, while the new Le Tote Pietra introduces a beach-ready cabas silhouette finished with a distinctive calisson-shaped base.
A Celebration of Summer
Courtesy of Jacquemus.
Courtesy of Jacquemus.
Set to an original composition by Para One, the soundtrack echoed across the coastline as sea breezes carried music through the rocky landscape. Sunlight, wind, water, and movement became part of the performance, reinforcing what Jacquemus has always understood best: fashion is often at its most powerful when it embraces its surroundings.
With “Le Bonheur,” Simon Porte Jacquemus strips summer back to its essentials. The result isn’t simply another destination runway—it is a reminder that the designer remains fashion’s greatest storyteller of the Mediterranean dream.
