London-based Australian brand Antipodium’s spring/summer 2014 collection “Attention Shoppers” from Creative Director, Geoffrey Finch, was a refreshing beginning to day two of London Fashion Week. It’s no wonder Antipodium’s celebrity following is so modish (including the likes of Alexa Chung and Carey Mulligan).
Models posed on revolving podiums and walked down the presentation’s monochrome check floors with glum expressions, grunge make-up, and bed-head parted down the middle, to the sounds of Garbage’s “Crush.” But there was nothing glum about this collection. In true, Antipodium style, the SS14 line is jocular and chic. It was English Heritage meets light-hearted femininity.
Model on the Catwalk
Every piece subverted a classic: a straight cut camel mackintosh was spruced-up with a bright pink collar and tiny appliquéd plastic daisies, a belted trench was in power blue suede, pencil skirts in lilac leather, and hounds tooth was punk-rock pink. Even the florals looked like they’d jumped right off an Andy Warhol canvas onto cigarette pants, blouses, and shirtdresses. Smart, knife-pleated dresses were translucent and iridescent, to be worn over simple black underwear or in skirt-versions with fluorescent pink pointed-collar blouses. The shoes had clear-plastic straps and chunky hounds tooth heels.
Overall, a fun and wearable collection perfect for brightening up those April showers.
Model on the Catwalk
