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Primeval, Red Carpet Glamour From Viktor & Rolf Haute Couture
By Sarah Bochicchio
July 10, 2014
For their autumn/winter 2014 haute couture collection, Dutch duo Viktor & Rolf decided to dress their models in the red carpet, rather than for it. With no variation in material or even setting, red carpet was everywhere, presenting a new take on red carpet glamour.
Rather than a vision of old Hollywood romance, Viktor & Rolf took the red carpet in an unexpected direction, channeling Stone Age garments into couture-worthy ensembles. Asymmetrical, knotted dresses spoke to primitive construction methods while carpeted animal pints echoed furry camouflage.
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The collection also presented Viktor & Rolf’s ongoing collaboration with Swarovski. The specially crafted, red velvet bracelet falls in line with Viktor & Rolf’s belief that “no red carpet is complete without the matching jewels.”
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