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Luxury Italian menswear brand ISAIA opened its new flagship store in New York City last month, its second store in the United States. The space, located at 819 Madison Avenue, was celebrated with an intimate cocktail reception hosted by Gianluca Isaia with guests including Johannes Huebl, Eric Rutherford, Jislain Duval, Dahntay Jones, and Ryan Kwanten.
“We are bringing the sprezzatura attitude and personality of Napoli to our customers across the globe in these moments” said CEO Gianluca Isaia. The architecture style of the first flagship store in Milan was brought to Madison Avenue, with an elegant balcony, a fireplace, and an enchanting outdoor garden, based on architect James Irvine’s original design.
Before heading to the after party at the Nomad Hotel, guests could enjoy the look of the store, decorated with a a red lacquer piano, gold engraved Fontana Arte mirrors, a custom 1940’s Rosewood table, 1940s restored vintage pool table, a vintage Campari bar, and a custom chandelier designed by famed designer Jacopo Foggini, hand crafted in ISAIA’s signature red.
The Madison Avenue location will feature a collection of 112 try-on garments as part of its impressive Made-to-Measure program, as well as a custom tailor shop and the Vesuvio Room, where VIP’s can enjoy a private bar.