Nearly 100 years ago, Jaeger-LeCoultre developed not a watch, but a camera, that would forever put the company on the map. The small camera, the Compass, was made in a 4,000-piece limited series in 1937. Small enough to fit in a cigarette pack, the camera took a spin, snapping photographs in cities like New York, Paris, Shanghai, and Venice.
In Cannes during the Cannes Film Festival on May 19, “The Art of Behind the Scenes,” a Jaeger-LeCoultre-organized event, will show a series of black-and-white photographs taken by the Compass, including iconic shots of the Empire State building and the Eiffel Tower.
Compass camera by Jaeger-LeCoultre.Courtesy of Jaeger-LeCoultre.
