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Luxury luggage brand RIMOWA has partnered with material design creative house NUOVA, a luxury creative house for material design, on a collection of four unique digital artworks. The series, named “Blueprints from the Metaverse” launched on on May 11, and will be available for auction on May 18 through Rarible.
For over a century, art and design have played a fundamental role in RIMOWA’s identity, and this collection of conceptual NFTs follows that thread, reimagining RIMOWA’s design heritage for the digital realm. This collaboration with NUOVA explores the idea of future movement through the reimagined airline memorabilia in new contexts.
“RIMOWA’s iconic pieces have long been a blank canvas for artists’ creativity,” said Emelie De Vitis, Chief Marketing Officer at RIMOWA. “We are delighted to see them reimagined in a way that not only forges an ambitious legacy for their creators, but drives the art world forward into an exciting new digital chapter.”
Using the luggage house’s siganture materials, focusing on the theme of the future of art, design, and travel, NUOVA created a Glass Service Cart, an ultra-thin Transparent SpeakerSystem, a Floor Lamp, and a Telescopic Table.
“As we explored different narratives of where the future of travel could take us, it felt fitting that this collection uses breakthrough blockchain technology that is transforming the way we interact with art and design, and how it is accessed and valued,” said Rodrigo Caula, the Co-Founder of NUOVA.
The RIMOWA x NUOVA ““Blueprints from the Metaverse” auction on May 18 on Rarible is up for 24 hours.