On March 21, during Paris Blockchain Week, cutting-edge cultural platform ITAK officially launched alongside DIGITAL ARTISANS at the private home of an illustrious art collector on the iconic Place des Vosges in the Marais district. Figureheads of the art, fashion, and Web3 industries—such as Ian Rogers, CXO at Ledger, and renowned artist Jonathan Monaghan—raised a toast to the dynamic future of the international creative community. Vibrant works by digital artists such as Luna Ikuta, Tobias Gremmler, Nude Robot, Dr Formalyst, and Monaghan were on view, with the dynamic creatives themselves present for the radiant gathering.

ITAK, conceived out of Web3 platform SIGNVM and visual design studio ACID RAYS, develops immersive and inspired customer-focused brand experiences, blurring the line between technology and reality. Embarking on a global series, DIGITAL ARTISANS brought their mission to elevate technological tools as modern-day paint brushes to the City of Light. Massimo Moretti, CEO of ITAK and a notable leader of the Web3 industry, and Mariem Farhat, COO of ITAK and a passionate proponent of female voices in the Web3 community, gathered with esteemed guests and sponsors BitGo and GoArt Metaverse to take in the evening’s compelling artworks.

Artist Jason Ebeyer displayed his surreal illustrations and 3-D renderings, while Monaghan presented his sleek creations inspired by consumerism and technology’s ecological impact. The multicolored works of Sam Shae, also known as Nude Robot, explored futurism and the otherworldly in direct dialogue with the realistic animation of digital creator and designer Anthony Authie of Zyva Studios and the spiritual psychedelics of Dr Formalyst.

Later in the evening, the jubilant event moved to the Serpent à Plumes club, where guests danced the night away to the mesmerizing beats of rapper Marty Baller. Together, all celebrated the magnetism of digital art, its energized creatives, and the boundless future ahead.

ITAK

ITAK Launches with DIGITAL ARTISANS for Paris Blockchain Week