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William Wegman Photographs “Dogs in Coats” for Max Mara

Last night, at the Max Mara Madison Avenue flagship in New York, a delightful collaboration was unveiled between photographer William Wegman and the Italian fashion house. Wegman, known for his photographs of his beloved Weimaraners, created a series of images of his dogs in Max Mara’s signature 101801 camel coat. Wonderfully playful, the exhibition of photographs will stay up in New York temporarily, before traveling to Max Mara locations in Chicago, Toronto, Short Hills, Houston, San Francisco, and Waikiki. The artist, along with one of his famed pooches, attended the event yesterday evening in New York.

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Kelly Wearstler

THE WINTER EXPERIENCE ISSUE
2023

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Max Mara re-opens its Aspen Pop-Up in Hotel Jerôme alongside just in time for the holidays, along with dynamic events and dinners.
At the Max Mara store in SoHo on December 14, Whitewall and Max Mara gathered to co-host a talk with Zoë Buckman and Lora Appleton.
We bask in the best of Milan Fashion Week with collections from Sarawong, Etro, Max Mara, Brunello Cucinelli, Antonio Marras, and Kiton.

SUBSCRIBE TO NEWSLETTER

Go inside the worlds
of Art, Fashion, Design,
and Lifestyle.