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This year, while Art Basel in Miami Beach was celebrating its 15th anniversary, we had a very personal anniversary of our own celebrating the third edition of Whitewaller Miami with the most complete and curated edition yet, thanks to the help of our Guest Editor Sarah Arison. This year also marked our coming to age in terms of content creation not just prior to the fair but also during the fair.
The week started for Whitewall on Sunday November 27 with the Whitewaller Miami launch party at East, Miami with music by Paul Sevigny and a live performance by VHS Collection.
We then focused on two days of conferences that we organized with Lexus creating the “Lexus Art Series: Art and innovation talks by Whitewall.” We were incredibly grateful for the series participants over Tuesday and Thursday: Sarah Arison, Ximena Caminos, Daniel Arsham, David Graver, Kenneth Schlenker, Christof Schminke, Amelia Manderscheid, Max Dolgicer, Hank Willis Thomas, Magnus Resch, and Marion Maneker.
Throughout the week, we were able to attend the Simon Hammerstein collaboration with Perrier-Jouët at L’Eden; the Design District opening night on Tuesday visiting the “Desire” exhibition at the Moore Building, Loro Piana, Dior, and Loewe; the Faena District grand opening; the Creative Invasion book launch with Cidade Matarazzo and Alexandre Allard; Audemars Piguet‘s Sun Xun commissioned installation unveiling; and finally the Madonna event for Raising Malawi which raised over $7.5 million.
This year was much anticipated due to all the uncertainty linked to the American political situation and the more urgent matter of Zika. There were less people but I can definitely share with you our feeling that the noise was gone—not the art or the business side of this end-of-year art celebration.